KYC stands for Know Your Customer. It’s a standard compliance process used by financial institutions like Noah to verify the identity of users before providing services.
KYC is important because it:
Protects your account – Verifying your identity ensures that no one else can impersonate you or misuse your account.
Prevents fraud and financial crime – KYC helps detect and stop money laundering, terrorist financing, and other illegal activities.
Meets regulatory requirements – As a regulated financial services provider, Noah must comply with AML (Anti-Money Laundering) and CTF (Counter-Terrorist Financing) regulations.
Sometimes, we may also ask you to renew or update your KYC documents. This can happen if:
Your original document has expired (e.g., passport or ID card).
Regulations require us to refresh client information after a certain period.
Additional verification is needed due to changes in your account activity or in regulatory rules.
These requests are normal and are part of our compliance with international anti-money laundering (AML) and financial regulations. Providing updated documents helps us keep your account secure and ensures uninterrupted access to our services.